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Thu Jun 29, 2006

6 Good Reasons For Writing An eBook

Electronic books also known as ebooks for short are one of the hottest properties on the Internet. The benefits of writing an ebook are enormous.

As an Internet business owner, ebooks are powerful tools that you can use to grow your business. Here are 6 good reasons for writing an ebook:

(1) Easy to create

Ebooks are fairly easy to create and don't require any special knowledge. Basically you can create ebooks in two different formats ie .exe and .pdf. Ebooks in .exe format can be read by Window users but not Macintosh computers whereas .pdf formats can be read by both. You just need Adobe Acrobat Reader to be able to open pdf files which you can download free at

http://www.adobe.com/products/acrobat/readstep2.html

There are a list of ebook compilers available on the market that you can use to create .exe ebooks and .pdf ebooks.

(2) No big investment needed

Creating an ebook does not require a big investment. I make use of Activ eBook Compiler to create .exe ebooks. You can try the software free at http://www.zineguru.com/ebookcompiler but there will be ads in your ebook front page when you build it. For an activation fee, the ads will be removed. This is a nice piece of software. I really like it and it's fairly easy to use when you get accustomed to the software.

To create pdf ebooks, you can go to http://www.gohtm.com/convert_pdf.asp This is a free web based service that you can use to convert your word documents and other file formats to pdf documents.

(3) Developing your own paid product

If you know how to build your own ebook, you can easily create your own product to make real money. You just need to write what you know about. The Internet is a highway of information and you need to create a product which focus on a specific topic. Basically there is a huge potential for creating your own information products and there is an infinite number of topics you can write about.

Not just topics related to internet marketing and online business but other themes like cooking, gardening, pets etc. Now these are niche topics and if you have knowledge in these areas, you can easily create an info product in a digital format like an ebook talking about this.

(4) Fast and instant delivery

A big advantage with ebooks is that the delivery process is fast and instant. You don't need product shipping for you don't have any physical inventory due to the fact that an ebook is purely digital. You can give an unlimited number of copies to your customers.

(5) Subscriber generation

If you can create your own ebooks, why not create a useful ebook packed with quality information, then offer it as a bonus or gift to generate new subscribers to your newsletter. This is an attractive incentive to gain new subscribers.

(6) Viral Marketing Effects

Good ebooks can become your own traffic machine and it can has a viral marketing effect. By viral, I mean it can propagate across the Internet, hence your business can get big exposure for your ebook contains links to your websites.

Say you create an ebook packed with great articles that you've written and you allow others to distribute it freely to their own susbcribers to give them quality information, or to get new subscribers, your ebook and business will have great exposure. If you have a quality ebook, some product owners might even use it as a bonus to add more value to their offer.

Ebooks are becoming more and more popular on the Internet these days for there is a huge potential to build a successful online business around them. So go ahead and start creating your own ebooks be it free or paid.


About The Author


Jean Lam is the editor of Web Biz Secrets Newsletter. Subscribe today for powerful marketing tips and receive a special report of netpreneurs earning $100,000+ per year PLUS his new PDF eBook "3 SureFire Ways To Start An Internet Business And Strategies To Promote It" Visit his website at http://www.zineguru.com

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Posted by: John Hocking on Jun 29, 06 | 12:14 pm | Profile

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Thu May 11, 2006

15 Creative Ways To Make Money With eBooks

15 Creative Ways To Make Money With eBooks

1. Allow other e-zine publishers or web site owners to republish small nuggets or excerpts of information from your ebook with your byline or ad included.

2. Make extra profits from selling monthly updates of your ebook. You could also back end sell the extra never released chapters of your e-book.

3. Give away a free ebook and then give people an option of buying the paid version of the ebook. Also let others give away the free version of your ebook.

4. Divide your ebook content into reports then give people the option of just purchasing the info they want.

5. Purchase reprint rights to other people's ebooks an combine them with your in a large package deal or private ebook library web site.

6. Change the benefits on your ebook ad copy into links. When people click on it take them right to the order page. It'll give them a urge to b.uy your ebook.

7. Charge people a cheap price to read half of your ebook. If they like it, they can pay full price to read the other half.

8. Offer freebies that are related to the ebook your selling. It could be free monthly ebook updates, free e-zine, free consulting, etc.

9. Show your prospects a sample page out of your ebook. Just black out some of the important info. This will make your prospects curious to buy.

10. Provide a low and high priced version of your ebook. Show benefits of each version side by side. People usually spend a little more for extra info.

11. Offer the reprint rights to your ebook. You can sell the rights with the regular purchase price or as a separate higher price.

12. Make your ebook available for offline people. Your could turn it into a print book, report, video, audio book, print newsletter, etc.

13. Redesign your ebook for specific niches. You can create multiple profits with very little work. Ex: Turn a business ebook into a craft business ebook.

14. Give your prospects discount coupons on other products when they purchase your ebook. It could be your products or others that you made deals with.

15. Divide your ebook into online newsletter issues. You could charge a reoccurring monthly subscription for people to view each issue.

Create an eBook




About the Author
Robert Bercume is the creator of 3 Very Popular Dog Training Websites http://www.PuppyTipster.com, http://www.SimpleDogTraining.com, and http://www.Dog-Training-Sites.com Helping thousands of dog owners worldwide with their Dog or Puppy Training needs. Robert is also considered a Marketing Guru helping fellow affiliates succeed with their own online ventures.

Posted by: John Hocking on May 11, 06 | 7:10 pm | Profile

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20 Questions To Ask Before Creating An eBook

20 Questions To Ask Before Creating An eBook

1. What will be the title of your ebook and will it have a subtitle?

2. Will you be the only author or will there be other co-authors?

3. Will you publish a print version of your ebook?

4. How many pages will your ebook be?

5. Will your ebook contain graphics, pictures or charts?

6. Will your ebook include an appendix and index?

7. Will your ask other authors to contribute related articles to your ebook?

8. What file formats will your ebook be available in; text, pdf, exe, html, etc.?

9. Will your ebook be sold as a product or will your ebook be used as a promotional tool?

10. Who will be your ebook's target audience?

11. What major benefit does your ebook give your target audience?

12. Will you o.ffer your prospects a g.uarantee and testimonials to read?

13. Will you include a bibliography about yourself in the ebook?

14. What personal information will you include about yourself in the ebook?

15. What colors and graphic(s) will be included on the ebook cover?

16. Will you let your prospects read f.ree sample chapters or excerpts to entice them?

17. Will you turn the ebook into other information products like videos, audio books, teleclass, etc?

18. What type of payments will you accept for the ebook?

19. Will you allow others to give away your f.ree promotional ebook?

20. Will you be selling the reprint rights to your ebook?

I have written many ebooks for my Dog Training Related Websites listed below. Without them my business would not survive...

Create Your Own eBook




About the Author
Robert Bercume is the creator of 3 Very Popular Dog Training Websites http://www.PuppyTipster.com, http://www.SimpleDogTraining.com, and http://www.Dog-Training-Sites.com Helping thousands of dog owners worldwide with their Dog or Puppy Training needs. Robert is also considered a Marketing Guru helping fellow affiliates succeed with their own online ventures.

Posted by: John Hocking on May 11, 06 | 7:06 pm | Profile

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Top 5 Web Site Mistakes That Drive Your Visitors Away In Less Than 2 Minutes

You took the leap. You set up a website to display your important message. Congratulations! As in life, first impressions are important on the web. Web researchers found that you have about 2 minutes to make that first impression a good one. Visitors will judge your site in those few seconds on its professionalism and appropriateness to what they are looking for.

In fact, a website can lose about one-third of its potential customers due to poor design, according to a recent user study conducted by Jakob Nielson, Ph.D., a principal of the Fremont Calif.-based Nielson Norman Group.

Take a long hard look at your site. Or ask a friend to give you a brutally honest review of your site. Does it pass the test of professionalism? Are the graphics of good quality and clear? Is the formatting, font size and font colors consistent throughout the site? Or does your site commit design mistakes that speak AMATEUR as soon as it loads?

There are some common mistakes website owners make that may cause visitors to leave early. Correct these top 5 mistakes to make sure your visitors stay long enough to read your important message:

Mistake 1 They use large, squeezed or out of portion graphics.

Beginning website owners mistakenly post large graphics that seem like a good idea but usually will bloat the website. Large graphics will slow your page load and turn away impatient web surfers before they have a chance to read your message. Even so, do use them for graphics and photos help illustrate your communication and sell online.

Solution: Use optimized, web-ready photos and graphics. Web Wit Tip: If a larger image is needed to help illustrate your message, add a link that says, "Click here to see larger image." That way large images that slow your page load will only be displayed by people who really need to see a larger image.

Mistake 2 They use distracting elements that blink, bounce, scroll or turn circles.

Most novice websters are sure this will get the attention of their visitors. It's true visitors may enjoy the cutesy elements or flash presentations. But they may never focus on your important message as well. Unless the flash empowers your presentation, use the adage Less is More.

Solution: Limit or eliminate any distracting elements from your website.

Mistake 3 They use too many different formatting styles.

Unless your formatting is consistent throughout your site, it will spell UNPROFESSIONAL to its visitors and may cause them to leave early. Inexperienced site owners change formatting with too many different size, colors and styles of fonts throughout the site. They create text blocks that are out of alignment.

Solution: Use a consistent style and size of text throughout website. CSS style sheets are helpful. Learn basic HTML and explore CSS style sheets; it will improve your command of webbing for profit.

Mistake 4 They use colored backgrounds and graphics that make text illegible

Some colored backgrounds, graphics or textures make it difficult to read the type on a web page. Anything that hinders the readability of your message may cause visitors to give up and leave quickly.

Solution: Choose colors that will enhance readability of your site's message. Light backgrounds with dark text improves readability of your text every time.

Mistake 5 They use mismatched graphics that are inappropriate for the content of the site.

Unseasoned site owners will sometimes use graphics or photos that do nothing to help illustrate their message. For example, they choose cutesy stars and flowers on a site selling accounting services. Look for clipart and photos that will support your important message.

Solution: Select graphics or design elements that will harmonize and illustrate your site's message. Web Wit Tip: For non-techies like the author invest in inexpensive clipart/photo sets that will enhance and help illustrate your communications. Additionally, unless you are training to become a graphic artist look for graphic programs with templates to shorten your learning curve.

First impressions are important on the web. Follow the simple design techniques above and stop turning your visitors away at the door. Use your first few seconds to impress your visitors with simple design that delivers your powerful message effectively.


About the Author

© Earma Brown, 9 book author, web developer and small business owner Helps small business owners and writers who want to market effectively online! She also mentors other writers and business professionals through her bi-monthly ezine Passion to Profit With Ebooks & More Send any email to passiontoprofit@clickeasyebooks.com and rec

Posted by: John Hocking on May 11, 06 | 7:01 pm | Profile

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All content © 2003 John Hocking, Guide To Ebook Marketing.